We combine knowledge, technology, and presence to ensure your operation moves forward continuously with performance, predictability, and security—far beyond what is delivered in a product.
We ensure your business operations run without interruption. More than just lubrication, our technology enables us to deliver continuous efficiency so your operation reaches its full potential.
We anticipate what lies ahead to prevent downtime and reduce uncertainty with data, monitoring, and more confident decisions that ensure your success tomorrow.
We take care of what matters most, protecting assets and people with technical rigor at every step so that everything keeps moving with confidence.
The ICONIC Journey integrates every step into a continuous cycle, monitoring, preventing, and renewing to keep your business always moving forward.
This technological foundation takes shape in the brands that are part of daily operations, bringing together Ipiranga, Texaco, Bel-Ray, and other globally recognized brands in a comprehensive portfolio with solutions that adapt to different needs.
Full operation depends on precision at every stage. We combine performance with specialized technical consulting to apply technology correctly and get the most out of your operation.
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Behind every technical decision stands the largest laboratory specializing in lubricants in Latin America. The ICONIC Technology Center transforms knowledge into a real advantage for your operation.
ICONIC Technology Center
This entire cycle is completed by an environmental commitment integrated into our operations. Through the Renovar Program, we turn responsibility into actions that contribute to a circular economy and the sustainable development of your business.
Renovar Program
Agriculture never stops evolving, and neither do we. We develop lubricants that meet the specifications of the world’s most modern equipment, in addition to offering global services, because we believe that Brazil is the breadbasket of the world.
Global port-to-port service. Uncompromising safety and performance for the giants of the shipping industry. Discover our LubeWatch Marine program—comprehensive analyses conducted by the industry’s leading experts.
With lubricants recommended by the most established European and American chassis manufacturers, we offer solutions for the latest models—for both highway and urban operations.
Here you’ll find lubricants for all applications approved by the leading manufacturers. We also offer comprehensive support, providing extended change intervals, fuel savings, and long-lasting efficiency.
We serve everything from tractors and harvesters to the heaviest industrial applications, delivering superior results with our LubeWatch analysis program and maximum performance with the benefits calculator.
We develop lubricants for heavy-duty operations, using synthetic or mineral bases and special additives. A unique combination of strength, safety, and respect for the environment.
Your operation with maximum efficiency and safety. From the blast furnace to the slitting mill, our line of lubricants serves the steel processing industry and provides specialized consulting.
Our lubricants are formulated to withstand the most aggressive conditions. In addition, we offer specialized LubeWatch analysis for critical applications. For those building tomorrow, we ensure that nothing stops.
For the safe operation of rolling stock and shunting equipment, our lubricants are fully approved, offering high efficiency and low consumption. We anticipate trends for the mode of transport that will transform Brazil.
We develop lubricants for heavy-duty operations, using synthetic or mineral bases and special additives. A unique combination of strength, safety, and respect for the environment.
ICONIC is made up of people who keep everything running. If you want to be part of an ecosystem that drives the market and Latin America, your place is here!
Here, your career never stops!
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